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On December 14, 2017, The Davis Brothers announced they would be selling the airline to New York Based Apollo Global Management for an undisclosed amount. The airline will still be headquartered in Eagan, Minnesota and led by CEO Jude Bricker. This move is in hopes that Apollo's finances will allow the airline to "grow as it pleases". As part of its strategy Sun Country moved towards being a "no frills" airline. This includes lower base fares, higher baggage fees, seat selection fees, cabin reconfiguration and streamlining of their workforce and in-flight offerings.

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